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Cloudy or filtered - which olive oil is better?

We offer our oils both filtered and unfiltered (ie naturally cloudy).

Despite being a question of taste and personal preference, filtering has very specific advantages and disadvantages:


Above all, suspended matter and enzymes are removed with special paper filters.

Why is olive oil filtered, to begin with? Primarily to extend the shelf life and so that the olive oil looks "clear", an aesthetic measure.

Unfortunately, in practice, filters are often used to filter out bad notes and thus cover-up poor quality of the olives (or poor hygiene during storage, transport and extraction).

If you want to know more about the filtration of olive oil, we recommend the " Filter or Not " overview from the University of California.


The full aroma and all health-promoting polyphenols are retained when unfiltered

After cold extraction, our unfiltered olive oil is directly bottled. Fresh olive oil in its most natural form - that's why we call it our "olive juice".

Such olive oil cannot be found in any supermarket, no matter how well-stocked. We recommend a comparison test at home with commercially available olive oil - the differences speak for themselves!

It impresses with an incredible smell and taste of freshly cut grass, with pronounced bitter notes and a fine pungency in the finish. These three characteristics ("freshness", bitter notes and pungency) would be significantly reduced by the filtration (and with it of course the polyphenols ...).

This is why this naturally cloudy “version” is our taste favourite, especially for fresh salads and bowls, smoothies, and cold sauces/mayonnaises and much more.

For all the "newcomers" here who don't know us and our olive oil yet, here is the essence:

  • Aoron is an extra virgin olive oil from Greece, single vintage & mono-varietal!

  • 4 International Awards and listed as one of the Best Olive Oils in the World.

  • Harvested earliest to capture incredible flavours with abundant health-promoting polyphenols and antioxidants (see lab results).

  • Natural. We do not use any pesticides, insecticides or anything nasty.

  • Regenerative. Organic is good, but our approach goes a crucial step further.

  • Small but mighty. We are a micro-producer and very pleased with that. This allows for hand-picked olive oils and interaction with each individual customer.

  • Transparency and participation. Whether friends or strangers, we welcome anyone who wants to have a close look at our groves or our small donkey farm!


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